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For the past several years, I’ve been hearing a common cry: “Focus on what you want, and the universe will deliver.” I think this is a little simplistic. Instead of assuming that the universe simply delivers, could it be that by focusing on what we want, we actually move ourselves in that direction? We start thinking about . . . → Read More: The Universe Delivers In my business, I write for others – web content, marketing materials. Whatever it is, I’m writing up information to get the word out about my clients. So, when someone else writes for you, how much disclosure do you need? Most people don’t expect business owners to write all of their own website content or marketing material. Boilerplate . . . → Read More: Writing For Others What’s the future of Facebook. I don’t mean: “Will it be here in five years”? It probably will. Of course, it might not. But if it is here, it won’t be the way it is today, or even what it is today. It will be something completely different . . . → Read More: Facebook – The Posts That Matter For years, people have talked about the idea of a Unique Value Proposition (UVP) or a Unique Selling Proposition (USP). But it’s hard to be unique since we compete against so many others who are offering similar services. Instead, I’d encourage you to think about what you do for clients that’s different . . . → Read More: Creating Your Unique Value Proposition Keep it Short, Be Direct Know Your Audience and How You Can Benefit Them. Writing web content requires focus. You need to get the message across to your audience – fast. But how? The first step is to know your audience. Who are you trying to reach and how will they benefit by connecting with you? Sure, you’ll benefit . . . → Read More: How to Write Web Content – Part 1 Setting up a Signature on Gmail Your signature is an important part of who you are and gives you a great opportunity to promote your business. Here’s how to setup your signature in Gmail. In Gmail: One of the best ways to promote your own domain name is through your email address. People are much more inclined to remember the name if they use it when they email you. If your domain is with GoDaddy, creating this email address and having it forward directly into existing email box is easy. Although . . . → Read More: GoDaddy Email “Forwarding” So you’ve found the perfect domain name, and you’ve setup an email address using that domain name. Now you want to be able to send emails from Yahoo! Mail using that address. Here’s how to add email accounts to use to send emails in Yahoo! Mail. In Yahoo! Mail: So you’ve found the perfect domain name, and you’ve setup an email address using that domain name. Now you want to be able to send emails from Gmail using that address. Here’s how to add email accounts to use to send emails in Gmail. In Gmail: |
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